1 App Launch Screen and Landing Page for your Users

Custom White-Label App Home Screen

The home screen in your Rocky.ai white-label app combines a modern, intuitive design with integrated onboarding and SEO-optimized content. This makes it easier for your customers to get started while helping your white label web-app to be found better by search engines.

1. Customers Land on Your Branded Domain

When someone visits your web app, they go directly to your own branded domain or subdomain (for example: yourbrand.my-ai.coach or a custom URL if configured).
More info of setting up a new brand: Step 1.1: Add your own brand - Set up Brand-Code
This ensures that your brand—not Rocky.ai—appears in search results, improving visibility and credibility.

Example of landing page with chat screen and default Content
(every user requires an account)

Onboarding with key features
(same info as new user welcome screen)

SEO content and product teaser information
(fundamental description of value proposition for target users)

Call to action to register new account
(or directly install the web-app on mobile & PC for Chrome)

How to modify the landing page content?

Content	Admin Page	Example
Title 1-Sentence Pitch SEO content and value proposition	Navigate to: App Settings > Brand Settings > Brand Title and Description
Default Language	Navigate to: App Settings > Brand Settings > Language Settings
App Icon Brand Logo Teaser Image Background Image	Navigate to: App Settings > Brand Settings > Icon and Brand Logo
Brand and App Colors	Navigate to: App Settings > Brand Settings > Brand Color Settings
Business Info Support Links Terms & Privacy Links Meeting Booking Links	Navigate to: App Settings > Brand Settings > Company Info & Links
Highlighted Default Modules and Quests	Navigate to: App Settings > User Experience > New User Default Quests
Sign-up Onboarding Intro	Navigate to: App Settings > User Experience > Onboarding Settings > Change Sign-up Intro

2. Creating an Account is Simple and Immediate

On the home screen, new visitors are welcomed with clear instructions and an integrated sign-up section.
They can create an account directly from this main page without needing to search for a separate sign-up link or tutorial.
Returning users can log in immediately from the same interface.

The login for existing users via the button on the top right

Or the signup for new users who start to chat
or initiate the sign-up flow

New users who create an account from your website will automatically land in your coach panel inside the group "My Brand(s)" as new users.

User Management

Admin Page

Example

New users who sign up will automatically appear in your Coach Panel → Group “My Brand(s)”.
You can move users to other teams at any time

Navigate to:

Users Panel > User Dashboard > My Brand(s)

3. Onboarding, App Description & Landing Page

The home screen contains brief guidance and descriptions of your app — reducing the need for a long tutorial.

However, for best results:

- Add a dedicated landing page on your professional website describing the app.
- Link directly to your web-app from your website using buttons like:
  “Open the App” / “Start the AI Coach” / “Create an Account”.

Backlink Strategy

- Backlinks help Google and other search engines recognize your app.
- Without backlinks to your web-app, SEO performance will be weak.
- For even stronger branding, consider connecting the app to your own domain (e.g. app.yourdomain.com).

Linking your web-app

Approach

Example

Creating links and backlinks to your web-app

Add a dedicated landing page describing and linking the app on your business homepage.

Dedicated landing page for your app

4. SEO-Friendly by Design

Because the app includes structured, descriptive content, search engines can index it more effectively and use this information to connect searches with your AI coach.
Clear headings, concise text, and embedded keywords about your coaching services will help your page appear higher in relevant searches.
But most important is that you define a clear value proposition and specific features that are most relevant for your target audience. If you just make a very general app with coaching for everyone without original content or at least a very specific target audience you will find it hard to get organic traffic vis Search Engines.

Learn more: How To Market and Sell Your App

5. Why This Matters

First impressions: Visitors immediately see your branding and know they’re in the right place.
Faster adoption: Users can register instantly and start using the app in minutes.
Better discoverability: Optimized for Google and other search engines, helping potential clients find you organically.